Tom Cruise arrives at the Ed Sullivan Theater to film the CelebriGum Super Bowl commercial, which will air during the second quarter of the game on February 5th.
I paid NBC $3.5 million for the 30 second spot, plus about a million more to hire Tom and shoot the commercial. It now occurs to me that this may have been a terrible idea, since CelebriGum doesn't sell anything.
Oh well. Live and learn.
COMPLETELY SERIOUS P.S.: During halftime of the Super Bowl, I will reveal the answer to the question that has been asked ever since the dawn of CelebriGum: who chewed the gum? I thought it would be a mystery forever, but new information recently came to light, and it checks out. Watch this space.
Were you able to confirm the identity of the chewer using modern DNA testing? Or, did you just ask Radio Man who dunnit?
ReplyDeleteNo invasive testing. All humint.
DeleteHad to Google "humint." For a second, I thought maybe it was a flavor like "pep-o-mint" or "wint-o-green."
DeleteI thought it was a Soylent Green after dinner mint.
DeleteHere's another question which has plagued mankind since the dawn of CelebriGum:
ReplyDeleteHow did you manage to get that actual life-size shot of Tom Cruise?
Special lenses that cost thousands of dollars. More ill-conceived CelebriGum spending.
DeleteBy the way, great to see The Toast pop up!
DeleteYou must get that a lot. Sorry.
Maybe you should have Maury do a "who is the gummy daddy" show
ReplyDeleteHAHA!!! That's awesome!
DeleteOr is it a gummy mummy?
DeleteTelevised paternity test + gum = comedy
DeleteYou spelled his name wrong. It's Tom Kruse, inventor of the Hoveround. (I watch the Price is Right)
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ReplyDeleteI'd like to see Dave somehow bring back Johnny Carson. That would be a good commercial.
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